The Value Of Overpaying Britney Spears In Las Vegas

October 4, 2013 – In The News
Forbes

Lori Landew was quoted in the Forbes article “The Value Of Overpaying Britney Spears In Las Vegas.” While the full text can be found in the October 4, 2013, issue of Forbes, a synopsis is noted below.

Britney Spears recently announced her new residency at the Planet Hollywood Resort & Casino in Las Vegas. She will reportedly make over $300,000 per night for almost 100 shows over the next two years. Much of the media attention around this announcement has focused on the amount of her nightly fee.

“If Britney were on tour and raking in $300,000 per show, nobody would blink an eye,” says Landew. “It shouldn’t matter that the shows are limited to one venue in one town. From Planet Hollywood’s perspective, they’re not only getting a performer who is going to draw crowds, but they’re already getting publicity that’s worth way more than what they’re paying Britney.”