Titan Fitness sets sights on more Gold’s GymsFebruary 5, 2008
Elizabeth Sigety, a partner in the firm’s Franchise & Distribution Practice, was quoted in “Titan Fitness sets sights on more Gold’s Gyms,” by Melissa Frederick. The article appeared in The Examiner on February 5, 2008.
The article discusses a move by Titan Fitness to buy Gold’s Gyms. Titan now owns 14 gyms and is seeking to acquire 60 more gyms in the next five years. Such multiple ownership is not uncommon in franchise-driven businesses.
Said Sigety, “If an operator’s successful, it’s better than gambling on someone new.... If someone is keeping the quality of the brand high, that reflects well on the system.”