Fox Rothschild LLP

Fox Rothschild LLP

Congratulations on Your Success, But Here’s My Patent

Managing Patent Infringement Risks when Advertising Online

Western Pennsylvania Chapter Focus

January 2013

Not long ago television, radio and print were the primary media though which advertisers delivered their messages to consumers. With each of these “old media” systems, the advertiser’s job was to focus on generating a memorable advertising message and not worry about technology used to deliver the message. In today’s society, delivery can be just as imperative as the message. Today’s innovative advertisements don’t just use technology, they are technology. In the parlance of Intellectual property law, technology means patents. Businesses who use new technology to market their products increasingly face lawsuits for patent infringement.


View entire article.



Singer, James M.

Practice Area(s)

Intellectual Property


Singer, James M.

Home | Site Map | Disclaimer | Privacy Statement | Employee Access

©2015 All content of this web site is the property and copyright of Fox Rothschild LLP and may not be reproduced in any format without prior express permission.
Contact for more information or to seek permission to reproduce content.

Attorney Advertising