Erika partners with clients ranging from startups to Fortune 100 companies to safeguard their intellectual property assets through effective trademark selection and enforcement. She also handles corporate matters involving copyrights and software licensing, with an emphasis on internet, data privacy and security issues.
Prior to entering the legal profession, Erika owned a consulting company and performed computer programming services for several prominent Wall Street firms, including Morgan Stanley, Shearson Lehman and Bankers Trust. This experience provides her with an in-depth perspective of the challenges technology leaders face today.
- Advise insurance company Travelers on the enforcement of its various trademarks, including its world-famous red umbrella logo.
- Assisted Lifescience Alley in selecting its current name.
- Registered Hamline University’s name as a federal trademark after more than 100 years of unregistered use.
- Supervise the registration and maintenance of Wilson Learning Worldwide’s trademarks in more than 46 countries.
- Enforce trademarks for Blue Cross and Blue Shield of Minnesota and provide advice regarding selection of new brand names.
- Advised numerous new medical device companies on how to efficiently name themselves and their products while taking into account the clinical trial process, international issues and potential acquisition positioning.
Before Fox Rothschild
Prior to joining Fox Rothschild, Erika was a partner at Oppenheimer Wolff & Donnelly LLP.
Beyond Fox Rothschild
Erika serves as an editorial board member of Computer & Internet Lawyer. She also authors numerous articles and frequently speaks on intellectual property business topics.
Above the Fold
The increasingly scrutinized area of advertising and marketing has a wealth of legal hurdles. When creating content, advertising professionals and companies often find themselves in hot water with various regulatory agencies, such as the Federal Trade Commission. Erika addresses these emerging trends and issues in the firm’s Above the Fold blog.