Re-thinking the In-Vehicle Commerce Experience: Mobile vs. Embedded?

June 9, 2021
Odia Kagan
Informa Tech Automotive
Virtual

11 AM ET | 8 AM PT

Re-thinking the In-Vehicle Commerce Experience:  Mobile vs. Embedded?

  • How can OEMs master in-vehicle commerce that meets customer expectations and give them a competitive advantage?
  • Are consumers still resistant to adopting automaker apps preferring to use their phones via the infotainment system or is this slowly changing?
  • What value does in-car payments bring as compared to mobile payments?

*Please note there is a cost